April 26, 2012 - Today's most interesting technology, media and entertainment stories: |
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Top News Picks
Kaspersky: Apple is 10 years behind Microsoft in terms of security |
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This is bound to cause a stir. Eugene Kaspersky, CEO of the influential Kaspersky security firm made the comment that will rile some ... [read more] |
Facebook Blacklists Bad URLs, Gives Free Trial of Anti-Virus Software |
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Facebook is making sure its 900 million users are protected from malicious URLs in addition to spam, phishing and viruses. The company announced ... [read more] |
TED-Ed Hits the Classroom with New Video Website |
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The innovative minds at TED have brought a new educational video website to the head of the class ... [read more] |
Google Seeks Co-Pilots for Self-Driving Car |
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The leader of Google's effort to develop self-driving cars was in the Motor City on Wednesday to send a message that the Internet company is looking for partners ... [read more] |
Shelly's Corner
Shelly Palmer Digital Living Podcast: Paul Smith talks Viacom v. YouTubeShelly chats with Paul M. Smith, the lawyer representing Viacom in their recently revived suit against YouTube... [listen here] |
Shelly's Newest Book
| Overcoming the Digital Divide: How to use Social Media and Digital Tools to reinvent yourself and your career | |
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Featured Contributing Writer |
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Nielsen’s Digital Video GRPs: Who Gains?
By Charles Warner
Last fall Nielsen announced it would provide gross rating points (GRPs) for online ads to mixed reviews. Most of the criticism focused on the problem of comparing a 30-second TV commercial to a static online banner ad. Not an apples-to-apples comparison. It didn’t seem like Nielsen had really found the Holy Grail of media comparability, at least for media buying and planning purposes. |
Featured Writers
Jeffrey Hayzlett |
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Jeffrey Hayzlett is the former CMO of Eastman Kodak, cowboy and social media celebrity. View Jeffrey's Posts |
Jay Garmon |
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Jay Garmon serves as the Marketing Director for Backupify. He is a professional writer, speaker and technology consultant. View Jay's Posts |
Nancy Hill |
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Nancy Hill is the President-CEO of the American Association of Advertising Agencies. View Nancy's Posts |
Adam Buckman |
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Adam Buckman was a former editor and writer for the NY Post for 18 years and now writes for XfinityTV.com View Adam's Posts |
Hemu Nigam |
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Hemu Nigam is the founder of SSP Blue, the leading advisory firm for online safety, security, and privacy. View Hemu's Posts |
Richard Sellers |
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Richard is chairman emeritus of the nearly 2,000 member Marketing Executives Networking Group. View Richard's Posts |
David Houle |
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David Houle is a futurist, strategist and speaker. He advises companies on developing and future trends. View David's Posts |
Uwe Hook |
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Uwe Hook (@uwehook) is the CEO and Co-Founder of BatesHook, Inc. and a veteran of the advertising and marketing industry. View Uwe's Posts |
Jaffer Ali |
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Jaffer Ali is CEO of Vidsense, the Web's largest video advertising network. View Jaffer's Posts |
Graeme Hutton |
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Graeme Hutton is the SVP, Director of Consumer Insights, at UM, New York and oversees communications research on a number of UM clients including Sony. View Graeme's Posts |
Lance Neuhauser |
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Lance is the CEO and Founder of The Echo System, a social analytics and engagement platform. View Lance's Posts |
Tony Greenberg |
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Tony Greenberg is the CEO of RampRate Sourcing Advisors and DeepStrat View Tony's Posts |
Andrea Syrtash |
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Andrea Syrtash is an author and relationship expert whose newest book is Cheat On Your Husband (With Your Husband) View Andrea's Posts |
Harold Goldberg |
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Harold Goldberg is a videogame journalist and author of All Your Base Are Belong To Us. View Harold's Posts |
Simon Applebaum |
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Simon Applebaum is host/producer of Tomorrow Will Be Televised, the Internet radio/podcast-distributed program about the TV scene. View Simon's Posts |
Jim Nichols |
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Jim Nichols is Senior Partner - Strategy at Catalyst S+F, a marketing services company based in San Francisco. View Jim's Posts |
Charles Warner |
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Until he retired in 2002, he was Vice President of AOL's Interactive Marketing division. View Charles' Posts |
Steve Yanovsky |
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Steve is a marketing and marcom consultant for Customer Focused Solutions. View Charles' Posts |
Peter Vaughan |
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Peter Vaughan is the Director of social media at RBM, a digital marketing agency based in San Francisco. View Peter's Posts |
Levi Shapiro |
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Levi Shapiro is a Professor in the Communications Department at IDC (Herzeliya) and Partner at TMT Strategic Advisors. View Levi's Posts |
Ed Keller |
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Ed Keller, CEO of the Keller Fay Group, has been called "one of the most recognized names in word of mouth." View Ed's Posts |
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